Tholinhlanhla Ndumiso Madida

GRAPHIC. DESIGN.
LAYOUT. UI

Tholinhlanhla Ndumiso Madida

GRAPHIC. DESIGN.
LAYOUT. UI

HOW I OPERATE 

Give YOUR BEST always

Sometimes being creative requires you to taking a deep breath, scream into a pillow if that’s what’s needed. Then get it together and KEEP IT MOVING.

STAY CURIOUS. Knowing useless facts makes you interesting at the least.

And most importantly, NEVER stop learning, being inspired, listening and growing. 

Graphic Design

This is where my passion lies. In this ever changing field, you should never stop learning and growing

Website / newsletter digital design

This is the future of design with different rules to work by, where I continue to grow and harness my skill as I explore the world of digital

Programmes

InDesign | Photoshop (incl. Gemini with Nano Banana & Firefly) | Illustrator | XD | Figma | WordPress | Microsoft | Powerpoint | Kling Ai | AfterEffects

….In that particular order

HIGH SCHOOL

2008 - 2012

Grantleigh College (IEB) Matric

English (1st Language)
Isizulu (Home Language)
Maths Literacy
Life Sciences
Visual Arts
Engineering, Graphics and Design (EGD)

2008 - 2012

HIGH SCHOOL

Grantleigh College (IEB) Matric

– English (1st Language)
– Isizulu (Home Language)
– Maths Literacy
– Life Sciences
– Visual Arts
– Engineering, Graphics and Design (EGD)

Bachelor of Arts degreee In Graphic design

2013 - 2015

From The Design School Southern Africa

Graphic Design (Major)
Visual Studies
Copywriting
Business Leadership
Marketing
Photography

2013 - 2015

Bachelor of Arts degreee
In Graphic design

From The Design School Southern Africa

– Graphic Design (Major)
– Visual Studies
– Copywriting
– Business Leadership
– Marketing
– Photography

Intern Graphic Designer

BARROWS GLOBAL SHOPPER CONVERSION SPECIALISTS

2015

November – December | Durban

– Brainstorm with design teams for retail campaigns and pitches
– Making minor design changes to artwork following client debrief
– Creating artwork for CSI projects the company is involved with

2015

November – December | Durban

Intern Graphic Designer

BARROWS GLOBAL SHOPPER CONVERSION SPECIALISTS

– Brainstorm with design teams for retail campaigns and pitches
– Making minor design changes to artwork following client debrief
– Creating artwork for CSI projects the company is involved with

Junior Graphic Designer

BARROWS GLOBAL SHOPPER CONVERSION SPECIALISTS

2016

January 2016  –  March 2017 | Durban

– Design & conceptualise in-store visibility solutions
– Design for temporary retail solutions (corrugate FSU’s and Gondola Ends)
– Design permanent solutions (in-store brand experience points working with corrugate and Structural engineers)
– Design print collateral (posters, flyer, wobblers & other touch points)
– See projects from conceptual phase to production 
– Repro artwork for print
– Signing off colour proofs and dispatch

2016

January 2016  –  March 2017 | Durban

Junior Graphic Designer

BARROWS GLOBAL SHOPPER CONVERSION SPECIALISTS

– Design & conceptualise in-store visibility solutions
– Design for temporary retail solutions (corrugate FSU’s and Gondola Ends)
– Design permanent solutions (in-store brand experience points working with corrugate and Structural engineers)
– Design print collateral (posters, flyer, wobblers & other touch points)
– See projects from conceptual phase to production 
– Repro artwork for print
– Signing off colour proofs and dispatch

Junior Graphic Designer

SBU Creations

2017

April 2017  –  July 2017 | Sunninghill

– Designing social media promotional material for government departments
– Design & layout 300+ page government yearly/quarterly department reports
– Travelling to different provinces to present ideas on rolling out provincial and government programmes from infrastructure to Youth Development
– Designed in office wall graphics and internal communication for clients
– Designing pitches for private business campaigns mostly in the optometry market
– Repro artwork and prepare for print

2017

April 2017  –  July 2017 | Sunninghill

Junior Graphic Designer

SBU Creations

– Designing social media promotional material for government departments
– Design & layout 300+ page government yearly/quarterly department reports
– Travelling to different provinces to present ideas on rolling out provincial and government programmes from infrastructure to Youth Development
– Designed in office wall graphics and internal communication for clients
– Designing pitches for private business campaigns mostly in the optometry market
– Repro artwork and prepare for print

Mid-weight Graphic DesigneR

Roering Creative Kin (RCK)

2017

August 2017  –  Feb 2023 | Sandton

– Design day-to-day digital and print content 
– Designer for Discovery Health, Invest, Life, Bank, Vitality
– Discovery Life CI custodian
– Design for B2B and B2C communication emailers and newsletters
– Design and conceptualise Discovery campaigns with look & feel presentation and scamps
– Web design for Discovery Banks for multiple launch events since 2021
– Repro print and digital
– Brand consistency throughout artwork for print/Digital and interactive brochures and Discoverer
– CI branding custodian for New Business Clients (Sun Pharmaceutical and NMG Benefits)
– Daily checking of all Discovery Life jobs from studio before sharing with client

2017

August 2017  –  Feb 2023 | Sandton

Mid-weight Graphic DesigneR

Roering Creative Kin (RCK)

– Design day-to-day digital and print content 
– Designer for Discovery Health, Invest, Life, Bank, Vitality
– Discovery Life CI custodian
– Design for B2B and B2C communication emailers and newsletters
– Design and conceptualise Discovery campaigns with look & feel presentation and scamps
– Web design for Discovery Banks for multiple launch events since 2021-2023
– Repro print and digital
– Brand consistency throughout artwork for print/Digital and interactive brochures and Discoverer
– CI branding custodian for New Business Clients (Sun Pharmaceutical and NMG Benefits)
– Daily checking of all Discovery Life jobs from studio before sharing with client

lead Graphic DesigneR (Discovery life)

Roering Creative Kin (RCK)

2023

March 2023  –  May 2023 | Sandton

– Leading Discovery Life creative team & design resource
– Lead designer & Cl custodian for Discovery Life
Design & check day-to-day digital and print content
Design & check B2B and B2C communication emailers and newsletters
– Design, art direct and conceptualise Discovery campaigns with look & feel presentations and scamps
– Repro & check print and digital artwork outputs
– Align and maintain brand consistency throughout artwork for print/Digital and interactive brochures and Discoverer
– Daily checking of all Discovery Life jobs from studio before sharing with client
– Attending and reporting at client status

2023

March 2023  –  May 2023 | Sandton

Lead Graphic DesigneR (discovery life)

Roering Creative Kin (RCK)

– Leading Discovery Life creative team & design resource
– Lead designer & Cl custodian for Discovery Life
Design & check day-to-day digital and print content
Design & check B2B and B2C communication emailers and newsletters
– Design, art direct and conceptualise Discovery campaigns with look & feel presentations and scamps
– Repro & check print and digital artwork outputs
– Align and maintain brand consistency throughout artwork for print/Digital and interactive brochures and Discoverer
– Daily checking of all Discovery Life jobs from studio before sharing with client
– Attending and reporting at client status

Senior Graphic DesigneR

Kaelo

2023

June 2023  –  Current | Illovo

– Design & align day-to-day digital and print content 
– Senior Designer for Dis-Chem Health, Kaelo brand, Primecure, Anglo Medical Scheme & ServCo.
– Brand CI custodian for Dis-Chem Health Comms
– Design for B2B communication mailers and monthly newsletters
– Conceptualise monthly campaigns and for Kaelo brands
– Update business website for Kaelo (currently under development)
– Managing of creative assets in marketing
– Brand consistency throughout artwork for print/Digital
– Share industry insights with designers and marketing teams
– Review and update creative processes

2023

June 2023  –  Current | Illovo

Senior Graphic DesigneR

Kaelo

– Design & align day-to-day digital and print content 
– Senior Designer for Dis-Chem Health, Kaelo brand, Primecure, Anglo Medical Scheme & ServCo.
– Brand CI custodian for Dis-Chem Health Comms
– Design for B2B communication mailers and monthly newsletters
– Conceptualise monthly campaigns and for Kaelo brands
– Update business website for Kaelo (currently under development)
– Managing of creative assets in marketing
– Brand consistency throughout artwork for print/Digital
– Share industry insights with designers and marketing teams
– Review and update creative processes

Ian Gourley

Executive Creative Director at Barrows Global

+27 82 828 2030

Ian Gourley

Executive Creative Director at Barrows Global

+27 82 828 2030

Brett Horn

Creative Director and Team Lead at Barrows Global

+27 82 333 2099

Brett Horn

Creative Director and Team Lead at Barrows Global

+27 82 333 2099

Sbu Khumalo

Owner and Creative Director of SBU Creations

+27 79 772 4336

Sbu Khumalo

Owner and Creative Director of SBU Creations

+27 79 772 4336

Ronnie motswaledi

Senior Art Director at Roering Creative Kin

+27 79 058 0093 | ronnie@rck.co.za

Ronnie motswaledi

Senior Art Director at Roering Creative Kin

+27 79 058 0093 | ronnie@rck.co.za

+27 71 444 7743

nhlanhla.mda@gmail.com

Randburg | Johannesburg

+27 71 444 7743

nhlanhla.mda@gmail.com

Randburg | Johannesburg